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Solutions
Eight capabilities. One accountable team.
From strategy and marketing to distribution, commerce and daily operations, BorderNex runs the work a brand needs to enter and operate a market, without the brand building its own local infrastructure. We coordinate and execute on a fee basis; we never buy and resell your inventory.
4pillars · 8 solutions
Four pillars
Every solution has a place in the journey.
The pillars follow the order in which most brands need them: decide and plan, build demand, open the channels, then run the market day to day. Each solution can be engaged alone or combined with the others under one lead.
Market Entry & Strategy
Where every engagement starts: an honest read of the opportunity and a plan built to be executed.
Brand & Market Growth
Make the brand known and wanted in the market before and after the first listing goes live.
Distribution & Commerce
Open the channels through which the market actually buys: partners, marketplaces and physical retail.
Distributor & Partner Development
Finding, qualifying and managing the right local partners and wholesale buyers.
Explore Solution 05E-commerce & Social Commerce
Marketplace and social stores set up, merchandised and operated as a daily business.
Explore Solution 06Retail & Offline Activation
Shelf presence, pop-ups, trade fairs and launch events on the ground.
ExploreLocal Business Operations
Run the market as a business, with a commercial presence and an operating backbone you do not have to build.
How solutions combine
One example journey, one lead throughout.
Solutions are rarely bought one at a time. A typical path for a consumer brand entering Thailand, shown here as an illustration rather than a fixed package, combines them in sequence under one BorderNex lead, so each stage hands over cleanly to the next.
- Decide and plan Discover · Strategize
Market Entry & Expansion Strategy delivers the read-out, the go / no-go view and a ninety-day roadmap with the channel sequence and partner shortlist.
- Open the first channels Execute
Distributor & Partner Development signs the importer-distributor while E-commerce & Social Commerce opens marketplace and social stores, so the brand trades online from the first weeks.
- Build demand Execute
Branding, Marketing & PR localises the launch story and KOL, KOC & Influencer Management puts the product in creators' hands and livestreams.
- Reach the shelf Execute · Scale
Retail & Offline Activation turns the online proof into retail listings, pop-ups and trade-fair presence.
- Run it as a business Scale
Local Business Representation gives the brand a standing commercial presence and Fulfillment & Logistics Coordination keeps stock, orders and returns reported in one place, ready for Vietnam next.
Where we deliver
The same solutions, tailored to each market
Not sure which solutions you need?
Tell us your product, where it sells today and the market you have in mind. We come back with the combination that fits, the first ninety days and what they cost.